$5 bln
$4.6 billion
4
3
$2.3 billion
2
1
0
2010
2011
2012
2013
2014
2015
2016
2017
$5 bln
$4.6 billion
4
3
$2.3 billion
2
1
0
2010
2011
2012
2013
2014
2015
2016
2017
$5 bln
$4.6 billion
4
3
2
1
0
2011
2013
2015
2017
$5 bln
$4.6 billion
4
3
$2.3 billion
2
1
0
2010
2011
2012
2013
2014
2015
2016
2017
$5 bln
$4.6 billion
4
3
$2.3 billion
2
1
0
2010
2011
2012
2013
2014
2015
2016
2017
$5 bln
$4.6 billion
4
3
2
1
0
2011
2013
2015
2017
Data excludes unpaid promotional ads from the networks and the NFL