Sales data shows that baby formula became hard to find starting in March.
Weekly on-shelf-availability rate
100%
86.2%
80
81.2%
In mid-February, Abbott started recalling dozens of types of Similac, Alimentum and EleCare powdered and liquid formulas.
60
40
20
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Weekly missed sales
million
$15
12
11
7.5
9
6
3
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
- Adjust height of artboards as needed
- At minium make 560px and 280px versions
- Delete the artboards that are not used
- Mono for labels and annotations
- Founders Condensed for headings
- Publico Text for text copy
- Font sizes:
10px, 12px, 14px, 16px, 18px, 20px, 24px, 32px, 48px, 60px, 80px, 96px, 128px
- Global Hex Colors:
black #000,
gray-100 #2a2a2a
gray-80 #555
gray-60 #999
gray-40 #ccc
gray-20 #ebebeb
white: #fff
red: #fa3a3a
- Brand Hex Colors:
midnight-blue: #102039; // News, MSNBC
clear-blue: #3061ff; // News, MSNBC
wilde-sand: #f2f2f2; // News
amber: #ffbe03; // MSNBC
plum: #380538; // TODAY
vermillion: #ff503c; // TODAY
alabaster: #f8f8f8; // TODAY
violet: #5c00d8; // MACH
biege: #f1f0ed; // MACH, BETTER, THINK, KNOW YOUR VALUE
burst: #ff5042; // THINK
tangerine: #f6a383; // KNOW YOUR VALUE
green: #13a31a; // KARA GREEN
orange: #f96419; // KARA ORANGE
pink: #db0e9c; // KARA PINK
dem-blue: #0495f4; // 2020 DECISIONS BLUE
rep-red: #ff3333; // 2020 DECISIONS RED
-Strokes
Grid stroke
Axis stroke
Line stroke
Annotation stroke
Weekly on-shelf-availability rate
100%
86.2%
80
81.2%
In mid-February, Abbott started recalling dozens of types of Similac, Alimentum and EleCare powdered and liquid formulas.
60
40
20
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Weekly missed sales
million
$15
12
11
7.5
9
6
3
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Weekly on-shelf-availability rate
Weekly missed sales
million
100%
$15
86.2%
80
12
11
81.2%
In mid-February, Abbott started recalling dozens of types of Similac, Alimentum and EleCare powdered and liquid formulas.
7.5
60
9
40
6
20
3
0
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Weekly on-shelf-availability rate
Weekly missed sales
million
100%
$15
86.2%
80
12
11
81.2%
In mid-February, Abbott started recalling dozens of types of Similac, Alimentum and EleCare powdered and liquid formulas.
7.5
60
9
40
6
20
3
0
0
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April
Nov.
2021
Dec.
Jan.
2022
Feb.
March
April